“Having a prior business relationship with Ron, I wasn’t sure how much more there was to gain in one of his workshops. I was very pleased with the experience as it was very focused and gave real world insight into the topic at hand. He gave well tested and measurable examples from successful case studies to prove the value of the workshop topic, Attitude, which can at times be a vague concept. In addition, the small workshop size that fostered excellent peer to peer discussion of ideas and experiences was a definite value-add. I intend to attend all of the workshops in this 10 part series.”

Kier Selinsky
Manager, FirstLine Support
Internet Association Corporation

Celebrating Success!
Transform Your Business in 10 Easy Steps

When I talk to business owners, I always ask them what five business pains keep them awake at night. Here is what they say:

Top Five Pains of Business Owners and Senior Managers!!

• Anxious About Getting More Leads/More Sales
• Struggle Managing Limited Financial Resources
• Disappointed by Employee Turnover
• Building Better Relationships
• Determined to Retain Your Customers/Grow Existing Customers
• Frustrated by Personnel Issues (Job Description, Motivating, Prioritizing Activities)

If you have any of these issues you need to read this!

You are probably asking why I think I can help. If so, read on.

People (The Platinum Rule)
Every workshop we conduct or coaching program we implement, we have as our foundation The Platinum Rule. The Platinum Rule teaches you how to treat others as they want to be treated.

The Platinum Rule was created by Dr. Tony Alessandra as he tried to understand why his New York style did not work in San Diego. The Platinum Rule simply states - treat others how they want to be treated; unlike the golden rule which states - treat others how you want to be treated; a very powerful and profound difference.

I asked Dr. Tony Alessandra, the creator of The Platinum Rule, to provide an overview of how you might treat others how they want to be treated. Here is what he had to say.

Introducing The Platinum Rule - A Modern Model for Personal Chemistry! Has The Golden Rule Lost its Glitter?

Absolutely not! The Golden Rule has as much "glitter" as ever. I believe and practice it 110%, especially when it comes to values, ethics, honesty and consideration. However, when it comes to interpersonal communication, it can very well backfire. The Golden Rule states: "Do unto others as you would have them do unto you." Basically translated, that says to treat others the way you would like to be treated, which of course isn't always the case.

An addition to the Golden Rule is The Platinum Rule: "Treat others the way they want to be treated." The focus of relationships shifts from "this is what I want, so I'll give everyone the same thing" to "let me first understand what they want and then I'll give it to them."

The goal of The Platinum Rule is personal chemistry and productive relationships. You don't have to change your personality. You simply have to understand what drives people and recognize your options for dealing with them. The Platinum Rule divides behavioral preferences into four personality styles: Director, Socializer, Relater, and Thinker. Everyone possesses the qualities of each style to various degrees and everyone has a dominant style. The key to using The Platinum Rule is understanding what a person's dominant personality style is and treating him/her appropriately.

Here is a very basic breakdown of the behavior styles defined by The Platinum Rule:

Directors are driven by two governing needs: to control and achieve. They are goal-oriented go-getters who are most comfortable when they are in charge of people and situations.

Socializers are friendly and enthusiastic and like to be where the action is. They thrive on admiration, acknowledgment, and compliments. They are idea-people who excel at getting others excited about their vision.

Thinkers are analytical, persistent, systematic people who enjoy problem solving. They are detail-oriented, which makes them more concerned with content than style. Thinkers are task-oriented people who enjoy perfecting processes and working toward tangible results.

Relaters are warm and nurturing individuals. They are the most people-oriented of the four styles. Relaters are excellent listeners, devoted friends, and loyal employees. They are good planners, persistent workers, and good with follow-through.
The Platinum Rule provides powerful life-skills that will serve you well in all your relationships: business, friends, family, spouse, and children.

If you would like to learn more you can join me, Ron Finklestein, author of Celebrating Success! Fourteen Ways to a Successful Company, co-founder of Celebrating Success! Greater Akron Business Conference and Small Business Success Expert where you will receive concrete actions steps you can take to achieve more in your business and in your life. When you participate in The Platinum Rule Workshop, bring an open mind and see if we might be able to help you unleash your core genius, enhance your strengths, and develop plans to move you forward. In this short powerful seminar, you will learn:

• Attitudes, behaviors and strengths of successful people
• Actions successful people take … that you can also emulate
• Action steps you can take (immediately) to achieve your goals

This workshop (either half day or full day) can be held at your place of business. We use the Platinum Rule to teach sales and marketing techniques, soft skills to technical people or building a business using The Platinum Rule as your guide.

The Platinum Rule is the cornerstone for all our workshops and coaching programs. See below for a list of those programs and workshops.

Leadership

Every business needs to be a perceived leader in some area in their business. What is that area for your business and how do you utilize it? The first five workshops address the leadership attributes identified in other successful companies.

• Attitude. How attitude affects outcome, eliminating obstacles and taking the risk out of risk taking
• Culture. Every company has a culture. Learn what you can do to identify and change it.
• Business Strategy. The fastest way to change you business is to change your strategy. Find out how and why!
• Financial and Budget. Why a financial roadmap is important. Simple metrics to use in measuring your business.
• Information Technology. How to use technology as a competitive advantage. Here is a hint – It must support your business strategy!

The Customer Experience

Every customer has a specific experience working with your company. Do you know what it is? Learn how to better understand the value of customer service and create the best approach for your organization.

• Customer Service. What is the true cost of customer service? What kind of customer service makes sense in your business?
• Marketing – What is it and why is it important? How to create a marketing strategy?
• Sales - Where does your business come from? What is a good customer? What is bad customer?

Providing Predictability

The greatest companies in the world are predictable. A McDonald's in Ohio works the same way as a McDonald's in New York. Why is that? How did Citigroup get to be so big? This workshop will teach you the value of predictability and how to implement it in your business.

• Providing Predictability. How do you make your business more predictable?

Utilizing Employees as Assets.

Every company talks about the employees being the only true asset in any business. Why do employee’s in some organizations excel when others atrophy? This workshop will address some specific steps you can take in your business to create some excitement, enthusiasm and creativity in your organization!

• How do you get your employees more involved?

All attendee will receive a softbound edition of Celebrating Success! Fourteen Ways to a Successful Company.

The Platinum Rule for Project Manager.

Project Managers have a difficult job. You are expected to please everyone. You are expected to be part psychologist, sales representative, forecaster and motivator… while delivering results.

You are asked to work under trying conditions that often include:

• Your boss wanting you to bring the project on time and under budget, and;
• Your customers wanting you to manage all competing expectations (vendors, team members, stakeholders, customers, suppliers), and;
• Department managers concern about how the project will affect their departments, and;
• You have a new team to deal with and you just met them, and;
• Users are anxious because they know things are changing but they don’t understand how change will impact them.

What’s a project manager to do? To learn more click here

All workshops are taught by Ron Finklestein CKM, CDIA of AKRIS. AKRIS helps successful people become more successful bysolving tough problems.

Any or all of these workshops can be delivered at your business to save you time, energy and money.

Call Ron Finklestein for details at 330-990-0788